From the Budo or Book of Martial Arts, Kamae combines within the same spirit, a specific technique and attitude chosen to prepare for decisive action.

Associating the search for efficiency and the meaning given to every action, Kamae mobilizes in the same dynamic, will, talent and skill.

The framework is that “instruction manual” that we set for ourselves and others; that set of rules and instructions that allows us to build constructive and mutually profitable exchanges.

To be effective, this framework first needs to be defined and then communicated…

To reach the target, there are many Paths we can explore within the comfort and security of the established framework… while taking the liberty to “experience other possibilities”.

So it is not a question of judging if a chosen Path is good or bad, but to evaluate the manner in which it serves or hinders the targeted goal.

Constructed on a very stable base and open to the world facing it, the letter K symbolizes the idea that we can assert ourselves with confidence while recognizing the universe of others.

All relational aspects aside, “K” also designates the multiplication effect in economy, as described by Keynes. An effect that will be the fruit of our collaboration.